WordPress in one minute
WordPress began as a blogging platform but you can turn the blog off and just create web pages - as 70 million plus users have discovered. WordPress allows you to easily edit the pages of your website. You can add pictures, change the menu and link to other sites or pages with no nerdy code skills whatsoever. This makes it the worlds favourite Content Management System (CMS).
In the bad old days you used to pay a web designer to make any change to your website. You had to pay AND you had to wait. Honestly, that really was the case. Unbelievable!
A CMS - a Content Management System - removes that problem. WordPress is arguably the friendliest CMS and with our custom themes your website will not look like everyone else's WordPress website . It will look exactly how you want it to look.
With our Custom Themes we enable you to change the look of your WordPress site so it looks unique - just how you want it to look - and we don't charge silly money. How did we arrive at WordPress? Read on...
The main choices in 2017 for a Content Management System (CMS) are:
WordPress, Joomla, Drupal, or Other.
WordPress wins the popularity race by a massive margin. At 52% over half of the CMS websites on the internet are powered by WordPress. The next one down is Joomla at just 6%. Third is Drupal at 2%. The rest are mainly proprietary and, in our opinion represent a flawed business choice because their future is unpredictable.
Drupal requires a team to support it and with that the associate costs. We trialled Joomla in 2009 but our clients all rejected it. We moved them to WordPress and they loved it.
Trends.Builtwith.Com Sept 2017: https://trends.builtwith.com/cms
Our WordPress story
We began our website design business in 1997 with Adobe Pagemill and Photoshop. By 1999 we had called ourselves ZCT Media and moved to GoLive's Cyberstudio. GoLive got bought out by Adobe who called the product Adobe GoLive until Adobe acquired Macromedia and replaced GoLive with Dreamweaver, formerly a Macromedia product. These programmes all created static pages that relied on 'the webmaster' (usually us) to update them as and when a client required. This was fine for some of our clients who only needed their website updating infrequently.
Content Management Systems (CMS)
By 2001 alongside using Dreamweaver we had also developed our own proprietary CMS for clients who wanted to edit and expand their own content. This was an easy to use system with a good degree of formatting, page creation and navigation menu editing. However because it was dependent on our in house programming it was inherently vulnerable. If we went bust who would support the system? This wasn't ideal but realistically priced reliable alternatives weren't available. Even in 2016 many companies still offer their own proprietary systems, so bear that vulnerability in mind.
Thankfully, because of Open Source software, realistically priced alternatives are available now. Open Source software is free of course but consultation, design time, themes and hosting incur costs.
WordPress came into the mix in 2009 when we didn't get a job that we had quoted for. We had expected to get it and some time later the organisation told us that they had decided to go for a WordPress solution. They told us that the WordPress solution was cheaper but offered the same end result. In fact it was better in some respects because the content would now be in a standard format which could be worked on by another company if the web design company ceased trading.
We had considered WordPress to be 'just' a blogging platform. We were wrong and we conceded that they had made the right decision. It wasn't long before we were creating WordPress themes and experimenting with various hosts because hosting WordPress asks a little more of your hosting partner. Once we were happy with hosting we phased out our own CMS and focussed purely on custom WordPress themes.We can now offer a much better product for less outlay so our clients get much better value and a better experience.
Other Open Source CMS
We looked at Joomla and Drupal as well as WordPress. They are all Open Source - so there is no yearly license fee or purchase price. We considered Joomla to be too unfriendly for clients to edit their site with and Drupal was too expensive to develop so we chose WordPress. WordPress is now over 10 years old and is an accepted industry standard used by Fortune 500 companies and many other household names.
You've seen our history, we're in this for the long run, so let us quote you for your businesses website and digital marketing.
Since 2009 we have been designing our own Custom WordPress themes. This means you get the site looking like you want but the back end is the easy to use Industry Standard and Market Leading WordPress.
WordPress.com vs WordPress.org - confusion cleared!
Anyone can sign up for a free WordPress website at wordpress.com. The site will be hosted by Automattic and the experience is a good taste of how easy WordPress is to use.
The 'other' WordPress (the dot org one) is much more powerful and you can change the look and feel of it and add functionality that the dot com version will not allow. This WordPress will need to be set up but we do that so forget about it!