We used to advertise in Yellow Pages. It was great and we had a near 1000% plus ROI at one time. That was 2004.
There's hardly anyone left that doesn't use the web to find services now. Of course, when looking for a service most people ask friends, relatives and work colleagues first but when that draws a blank they turn to Google. Yellow Pages really doesn't get a look in... But what about Yell?
We tried Yell ourselves for a few years and got absolutely no business from it. We ask most businesses that we work with if they have any positive experiences from Yell. We've only ever had one happy user. Yell or HiBu as they are sometimes known have an interesting track record as this link shows...
A half page colour advert in Leicester Yellow Pages as recently as October 2014 was £5287 plus VAT plus artwork... money that would better be spent on a website and SEO package.
Of course Yellow Pages is now defunct but Yell is not the answer!
Being a web company we are understandably going to suggest you spend your 'Yellow Pages budget' on Digital Marketing. It is now the most important piece of the marketing jigsaw. Quality Search Engine Optimisation (SEO), a good, fast, Google and mobile friendly website and an AdWords budget are a powerful combination that bring in business. We are currently offering a package with all of these for only £1999 just click on the 'Digital Marketing' button on the form below for full details. If you name a competitor or two in the message box we'll also include a FREE competitor analysis report.
Every business type is different so we are also offering a free customised report that shows you where you stand on the web and what your competition is doing. There's no gimmicks, you'll get some valuable insights and we'll get a chance to give you a quote. We'll only call you if you ask us to.
Yellow Pages Prices 2014
Remember to add the figures in column two to the required colour prices to get your total and then add VAT.
So the cheapest advert is £504 + VAT for a quarter column.
A whole page is£6043 + £4532 + VAT for a whole page in colour.